MAVIN Record label executive, Michael Collins Ajereh, popularly known as Don Jazzy has addressed upcoming Nigerian artists in a move to inspire them.
In an Instagram post yesterday he shared conversations of himself and some record label recruits such as Ayra Starr, Boy Spyce, and recent signing, Bayanni.
According to the music executive, upcoming artists should always post their works on social media, which was why he could reach out to his label signees. He wrote, “Dear upcoming artists, From these 3 screenshots you can see that I reached out to Ayra, Boy Spyce and Bayanni myself. I won’t have reached out to them if I didn’t see a sample of what they can do on their Instagram pages. For the umpteenth time, showcase yourself on your page. I know it seems uncool to post a lot. But then again you would be an uncool artist if it’s only your family that gets to hear your beautiful music till you give up. Love from the Don.”
Don Jazzy is the founder and the CEO of Mavin Records.