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BBNaija: Reactions as organisers claim show gulped N4.7b

MIXED reactions have trailed the news that the organisers of the television reality show, Big Brother Naija season 7, invested over N4.7 billion into its production.

John Ugbe, Chief Executive Officer,  MultiChoice Nigeria, had disclosed this during the prize presentation to the winner of the “Level Up” edition, Josephine Otabor, popularly known as Phyna, on Tuesday in Lagos.

Phyna emerged the winner of the show as she walked away with N100 million grand prize.

The grand prize comprises N50 million, a new SUV from Innoson Motors, a Dubai trip for two, a year supply of Pepsi, new techno phone-Camon 19, supply of Unik soap and supply of home appliances from Nexus among other mouth-watering items.

Ugbe also said that over one billion votes were cast in the course of the show.

He commended the housemates for giving premium entertainment during the show as he also appreciated the fans and the media for their continued support.

“N4.7 billion was invested into the show, that is the cost of production of the season 7 show, we also had over one billion votes throughout the show.

“Big Brother Naija show is more than just entertainment, it also reflects social and value creation, the show has empowered over 1,200 people, cutting across fashion designers, carpenters, interior decorators, photographers and more.”

No doubt, this most popular show in Africa contributes significantly to the Nigerian economy and also empower over 25 youths who participated.

Phyna, the winner of the show, was presented with a cheque of N50 million and her new SUV, asides other consolation prizes. While other contestants also took home gift items, cool cash and other goodies.

However, Nigerians expressed different thoughts on the show.

While some pondered on why the show would gulp such huge amount of money, yet couldn’t thrive like the ones of the past.

Singer Gerald wrote, “Wow, they have selected winner and I didn’t even know her name. This year’s edition is not it for me.”

Augustine_Vivian wrote: “This year’s Big Brother Naija is just funny. Not as exciting as other editions. And the fact that Phyna won is the height of it all. No buzz, no gbas gbos. Abeg, I can’t wait for that of next year.”

James Martha wrote: “I wish we can put this same big brother Naija Energy into the forthcoming general elections in Nigeria. Over one billion votes I heard, this shows that once Nigerian youths determine to do something, they go all out of their ways to do achieve it.”

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