YOUTUBE, the top video-sharing platform in America has stated that the renowned YouTube Partner Program (YPP) has updated its monetization eligibility requirements.
Previously, in order to be paid for their work, creators had to amass a minimum of 1,000 subscribers as well as either 4,000 watch hours in the previous year or 10 million views of Shorts in the previous 90 days.
But with the new guidelines in place, producers can now qualify to monetize by having at least 500 followers and posting three public videos in the last 90 days.
The requirements also include logging 3,000 watch hours in the previous year or 3 million views of Shorts in the last 90 days.
The YouTube Partner Program launched in 2007, is a comprehensive partner initiative that offers unmatched assistance, income options, and a number of other advantages to content creators all around the world.
In 2013, the program’s scope was extended to include Nigeria, Ghana, Senegal, and Uganda as part of Google’s commitment to supporting content producers. This helped to develop a thriving and varied creative community in those countries.
Lowering the eligibility requirements may be a sign of YouTube’s dedication to luring and keeping content creators to its platform.
This tactical move is also being made as rival platforms, including TikTok and Twitter, step up their efforts to woo creators with alluring monetization options.
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