Film appreciation and criticism are essential components of any well-rounded film education. These disciplines enable students to analyze, interpret, and evaluate films from a variety of perspectives. Offering specialized degrees in film appreciation and criticism, our film schools can nurture a community of critics capable of providing insightful and constructive feedback
AS contemporary Nollywood continues to ascend in product quality, the parallel need for a refined approach to film criticism becomes evident. Unfortunately, the landscape especially on social media is cluttered with individuals masquerading as critics, often providing subjective judgments devoid of objective criteria beyond the simplistic ‘I like it’ based solely on entertainment value. We need to distinguish genuine film criticism from blogging, PR bulletins and rabid celebrity worship. Film reviews serve an important purpose in the industry especially as a quality control mechanism. It is a crucial pillar for identifying exciting creative trends, performances and filmic explorations that will define our industry’s progress artistically and at the box office. Above and beyond all else, film criticism plays a pivotal role in identifying the best of the industry’s products that deserve recognition and can be held up to represent our creative brand as a filmmaking nation. So it is much more than words crafted to support a film or not. It must carry meaning, truth and fair judgement based on professionally recognized and relevant criteria for it to be authentic.
And that authenticity is really the cornerstone of effective film criticism, bearing consequences for performers, producers, and the industry at large. Critiques must especially be rooted in film literacy, granting room of course for artistic freedom and licence. Understanding that film is not merely video recording of performances, but an immersive experience shaped by the interpretations of a story through the lens of a director, film Criticism must pose insightful questions, delving into cinematic values and creative intent. Starting with clarity of genre, the critique must evaluate whether the film delivers on genre conventions and effectively guides our experience of a character’s journey within a defined world. Assessing the antagonist’s capacity to present a real dramatic challenge, understanding characters’ choices from ethical and cultural perspectives, and analyzing the visual language supporting the director’s interpretation are all essential touchpoints.
That is why film criticism in Nollywood today cannot be a dichotomy of fawning praise or unfounded rebukes, but rather it must document a nuanced exploration of a film’s strengths and shortcomings. Acknowledging the creative intent while recognizing executional flaws is part of the responsibility. Films cannot be simply labeled as good or bad; justification must stem from the critic’s film education and capacity.
Nollywood stands at a global place of opportunity and high expectations and its film criticism needs an educational boost to keep pace with its exponential growth. Film schools in Nigeria play a crucial role in shaping the future of the country’s film industry. While practical skills in filmmaking are undoubtedly important, there is a need for a comprehensive curriculum that includes film appreciation, criticism, and a deeper understanding of global and African film history. This shift in focus would not only contribute to the development of a more informed and discerning audience but also empower future filmmakers and critics with a broader perspective on the art of cinema.
Film appreciation and criticism are essential components of any well-rounded film education. These disciplines enable students to analyze, interpret, and evaluate films from a variety of perspectives. Offering specialized degrees in film appreciation and criticism, our film schools can nurture a community of critics capable of providing insightful and constructive feedback. Tracing the development of cinema globally, from its inception to contemporary trends, helps students understand the medium’s dynamic nature. Exploring the rich history of African cinema is essential for students to appreciate the diverse narratives and filmmaking styles that have emerged across the continent.
Analyzing the influence of globalization on the film industry allows students to navigate the complexities of a globalized cinematic landscape. This holistic approach not only equips aspiring filmmakers and critics with a well-rounded skill set but also fosters a deeper appreciation for the art of cinema. As Nigeria continues to make its mark on the global film stage, a more educated and discerning film community will undoubtedly contribute to the industry’s growth and success.
The time is ripe for us to invest in educating our film critics, ensuring that the industry’s narrative is shaped by informed and insightful evaluations.
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